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News 12 May 2026

New Pokémon 30th Anniversary Collection at Uniqlo and GU

Nouvelle collection Pokémon 30e anniversaire chez Uniqlo et GU

Key Takeaways

  • Uniqlo and GU are launching collections for the 30th anniversary of Pokémon.
  • The collections are inspired by the pixel art of Generation I and a maritime theme.
  • Initial availability is only in Japan, with a release planned for late 2023.

Uniqlo and its sister store GU are launching new clothing collections to celebrate the 30th anniversary of Pokémon. Inspired by the pixel art of Generation I and a maritime theme, these collections will initially be available only in Japan.

What is it about

On the occasion of Pokémon's 30th anniversary, Uniqlo and GU are unveiling new collections. These collections are designed to pay tribute to the franchise's legacy, featuring designs inspired by the pixel art of Generation I. GU, for its part, offers a line with a maritime theme, evoking a summer vibe.

These new collections will be accessible in Japan at first. However, given Uniqlo's previous Pokémon collaborations, it's possible they may reach other markets like the United States or the United Kingdom, although this remains to be confirmed.

New Pokémon 30th Anniversary Collection at Uniqlo and GU

Detailed Content

The Uniqlo collection is heavily inspired by Generation I of Pokémon, famous for its pixelated style that marked the series' beginnings. While specific details about the items are yet to be revealed, one can expect designs featuring iconic elements from the early games.

On the GU side, the maritime and summer theme promises a different visual approach, possibly with designs reminiscent of the maritime adventures in the games. However, as with Uniqlo, the precise details of these designs have not yet been disclosed.

Release Date and Pricing

Both collections are set to launch at the end of 2023. So far, no specific information regarding the pricing of the items has been communicated. Historically, Pokémon collections at Uniqlo have been well-received, often sold at affordable prices, making them accessible to fans.

These previous collaborations, often limited in time and quantity, have enhanced the brand's appeal to Pokémon fans, contributing to a constant demand for new items.

How to Get It

For now, these collections will be exclusively available in Japan. However, fans in the United States and the United Kingdom might see these items arrive in their markets, as has been the case with other Pokémon collections from Uniqlo. Distribution channels will likely include physical Uniqlo and GU stores, as well as their online platforms.

Collectors are advised to stay alert for official announcements to not miss the chance to acquire these limited pieces.

Our Opinion

These collections represent a unique opportunity for fans to celebrate Pokémon's 30th anniversary with exclusive fashion items. However, the limited availability in Japan may frustrate some international fans. Nevertheless, for those who manage to acquire these pieces, they could become true collector's items.

In summary, while accessibility is a challenge, the appeal of the collections and their potential for collectibility are undeniable.

Nouvelle collection Pokémon 30e anniversaire chez Uniqlo et GU